Burberry is absolutely the most tech-savvy fashion brand operating right now; creative director Christopher Bailey is a tech-genius. With its millions of Facebook fans, Twitter followers, iTunes, Instagram and even Google+ adherents, it’s no wonder the brand is a global phenomenon.
For its Burberry Prorsum Autumn Winter 2012 menswear show the brand is live streaming the catwalk event onto video and also offering its “Runway to Reality” shopping experience – this is where you can actually buy the collection right after the show.
The coats and bags will be available eight weeks after the show, which sounds like a long time but is actually three months ahead of the retail stores. You need to order within one week of the show, but if you’re dying to be the first one with a hot new Burberry bag, this is the only way to do it.
The live streaming video link has been embedded below – currently running a holding video – but it will be live from Milan on Saturday, January 14 at 5pm Milan time, that’s Sunday, January 15 at midnight, Singapore time.
So yes, Bookmark this page and stay up to check out the hot fashion, and the hot guys!
SEE THE BURBERRY PRORSUM LIVE STREAM BELOW FROM MIDNIGHT ON SUNDAY, JANUARY 15: