If you’re a big fan of trendy makeup colours that pop – VDL is definitely your answer
VDL – which stands for Violet Dream Luminous - is the latest beauty brand to enter the Singapore market, after having made its mark in Korea before heading to our shores.
And if you’re wondering, the name of the brand was actually derived from the Lumilayer Technology – a violet-light energy that is used in VDL products to give it its dazzling colours while remaining sheer and natural-looking. The colours are so light and luminescent; they can even be layered on each other for endless combinations.
What’s even cooler about the brand is their relationship with Wendy Rowe, a global makeup artist who has been selected as the top five makeup artists by Allure magazine in the US. Rowe collaborates and works with the team at VDL to create ultra-trendy makeup lines that have won rave reviews.
Aside from offerings like the Festival Line which features a wide range of colours that are rich in texture and colour payoff for the cheeks, eyes, lips and nails, the flagship store also carries skincare lines like the Brightening Line which boasts ingredients like snow rose, mulberry extract and a patented brightening ingredient.
Looking for something exclusive? Check out the Tint Bar with an exclusive Lip Stain line that has a variety of colours and viscosity, in a special packaging.
So if you’re a beauty junkie out for some retail therapy this long weekend, don’t forget to head down to Suntec City Mall to check out the new VDL flagship store.
VDL is located at Suntec City Mall, #02-338/339.