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Vans celebrates the Year of the Horse

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Vans eyes the Chinese market with its latest Year of the Horse collection that comes right in time for the upcoming Chinese New Year
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Vans Classics Year of the Horse ©Vans

The American skate shoe company Vans has created a fantastic new footwear capsule celebrating the upcoming Chinese Year of the Horse.

Vans Classics has created a four-piece collection for the upcoming Chinese New Year. The “Classic & Year of the Horse Collection” is launching across Asia-Pacific in December 2013 and January 2014.

The line was released on December 20, 2013 in China in red, blue, and pink colorways, in both men’s and women’s sizes. An exclusive black version will also hit select stores on January 1, 2014.


Vans Classics Year of the Horse ©Vans

According to the brand, the Chinese zodiac horse is all about "following one's path, unrestrained expression, and freedom." Designed in a classic Vans hi-top shape, the shoes nod to the animal with a faux horse-hair effect, a leather heel counter and a horseshoe print on the waffle sole.

Fifteen different creatives representing a range of young Chinese talent including Zhang Jiayi and Cherry Gun out of Beijing, shoe designer Kim Kiroic in Shanghai and hip hop artist Kafe He from Chengdu are also contributing to the project with a range of collaborative work. - AFP RELAXNEWS

 

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Vans celebrates the Year of the Horse

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