We don’t usually think of our trusty The Body Shop store as a go-to destination for faddish colour cosmetics, but the eco-conscious beauty brand is really switching things up this Spring with a suite of swanky makeup and hair accessories.
Headlining The Body Shop’s Spring 2014 collection is this hair-raisingly fun temporary dye that you apply “dry” as a powder. Choose between cheerful cerulean blue and bubbly bubblegum pink – or simply weave the two head-turning hues together for an epic collision of colour.
“Chalking” is a cinch: Bundle yourself up in a protective towel, then use the accompanying sponge to smooth the product into the specific strands of hair you wish to colour.
Here’s a suggestion: Start from the mid-section and brush down to the tips for an outrageous spin on the ombre trend. Set your style with a blast of hairspray, then step out to paint the town pink and blue.
In case you’re wondering what to do with a full head of neon hair the morning after, these Hair Chalks are the very definition of commitment-free experimentation. When the party’s over, simply step into the shower and shampoo off, like Cinderella shedding her bejewelled finery.
Oh, and because this is The Body Shop we’re talking about, it should come as no real surprise that the nourishing Namibian marula oils used in the Spring Trend 2014 collection have been gathered under the umbrella of the company’s Community Fair Trade programme.
The Body Shop says that a pool of close to 2,000 Namibian women have used funds from their endeavours to set up factories and foot their kids’ school fees. You can “chalk” up their success to The Body Shop’s hair with heart!
The Body Shop Limited Edition Hair Chalk, $9.90 each, is available at all The Body Shop stores. For more information, visit www.thebodyshop.com.sg and follow The Body Shop Singapore onFacebook and Instagram.