Anya Hindmarch’s Mini-Mart in London
The interior of the Anya Hindmarch pop-up Mini-Mart. ©Anya Hindmarch
Since her latest collection is inspired by everyday objects, it's no surprise that the British designer's new pop-up store has a down-to-earth decor.
From now until the end of September 2014, picking up an Anya Hindmarch clutch will be as simple as popping out to the shop. At 99 Mount Street in London, the British designer has recreated the look and feel of a classic corner shop with a pop-up store she's calling the Mini-Mart.
Grab an ice cream while you are at the Mini-Mart. ©Anya Hindmarch
It would be hard to find a better showcase for her whimsical new collection, which combines the graphic designs from iconic product packages with luxury accessories. The Imperial Clutch is available with a design taken straight from a box of Frosties or Coco Pops, while the Georgiana bears the bold logo of a box of Ariel washing powder. There are also clutches made to resemble packets of some of the UK's favorite biscuits, including McVities Digestives and Custard Creams. All of these items are on sale at this unusual corner shop located in the heart of Mayfair.
Anya Hindmarch has set up shop on Mount Street with her new Mini-Mart. ©Anya Hindmarch
And for an extra touch of authenticity, the Mini-Mart will serve ice cream - cones of vanilla ice cream served with a Cadbury Flake - for just 99p. But don't waste time getting there: the Mini-Mart will only be open until the end of September.
Bottega Veneta The Knot Museum in Saint Tropez
The Italian luxury brand is presenting a new celebration of its famous clutch bags titled "When Your Own Initials Are Enough", set to take place in Saint Tropez next month, August 2014.
Fêted with an exclusive cocktail this Friday night on August 1, 2014, Bottega Veneta's two-level Saint Tropez boutique will be transformed into a museum with more than 300 different models of “The Knot” on display to the public from August 1 to 3, 2014, as part of a retrospective look at the history of the accessory.
Bottega Veneta 'The Knot' clutch ©Bottega Veneta
First created by Tomas Maier in 2001, the clutch is one of the brand's signature pieces, "a collector's item" with an "iconic shape", according to the German designer.
Maier certainly stretches his wings when it comes to the imaginative versions he dreams up each year including the Vintage Jewel Knot (embroidered with antique crystals), the Origami Knot (made from intricately creased patent leather) and other versions in woven sterling silver, padded satin, and soft crocodile. "It is a continuous opportunity for a special kind of creative exploration," he explains.
The events and displays at the Saint Tropez store will be digitally shared with select Bottega Veneta boutiques around the world. This September will also see the launch of the brand's latest fragrance for women, also named “The Knot” in honour of the bags. - AFP RELAXNEWS