Bulgari celebrates its 130th anniversary with the launch of a new feminine watch collection, Lucea (a fusion of Italian for “light” and Latin for “luxurious”).
Designed for the pleasure of wearing something precious on your wrist every day, the ticker pays tribute to its jeweller’s roots. The crown fashioned out of red cabochon-cut spinel alludes to Bulgari’s penchant for bright gems, while the bracelet strap draws inspiration from the scales of its iconic Serpenti bracelet watches.
Taiwanese movie star Shu Qi is the ambassador of Lucea and star of the ad campaign. Watch her doing what she does best – pouting, vamping and generally looking like a billion bucks – in the video below, and enjoy!
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