Looking older than you really are? You may have the environment to blame for this.
A study by Elizabeth Arden has shown that environmental factors like UVA, UVB and Infrared-A (IRA) cause up to 80 per cent of the visible signs of aging.
These factors speed up skin aging and damage the skin at the cellular level.
UVB rays penetrate the epidermis (outer most layer of your skin) causing sunburn while UVA rays affect the dermis (second layer beneath the skin), leading to wrinkles, fine lines and signs of premature aging.
But perhaps the most damaging of all, has to be Infrared-A radiation which, according to Elizabeth Arden studies, has show itself as a serious source of long term damage to the skin as it penetrates deep into the skin, attacking skin cells and damaging collagen structures over time.
With harmful and increasing amount of environmental assaults, the need for an extra layer of protection from these factors is inevitable.
And that is the exact reason why Elizabeth Arden has decided to introduce Prevage Triple Defense Shield SPF50 PA+++ to combat these environmental threats with unprecedented protection.
The triple defense refers to the antioxidant complex made to combat all three of the above-mentioned assaults.
Idebenone Ester, with an EPF (environment protection factor) rating of 95 out of 100 his the key ingredient to combat the damage caused by IRA rays. It even works on an advanced delivery system that times the release of the Idebenone to when your skin requires it.
Combined with Thiotaine, an effective antioxidant not found in our body, it complements the Idebenone to protect the skin from free radical damage.
Besides it’s benefits, we are sold on the unique brush-on applicator, with a specially designed tube with its own built-in brush. All you have to do is to click open, squeeze and apply the brush to your face for complete coverage, even for hard to reach places.
This ultra lightweight and luxurious formula leaves your skin with a soft matte finish and works well over your moisturiser or as as a primer before you apply your makeup.
The Elizabeth Arden Prevage Triple Defense Shield SPF 50 PA+++ is retailing for $148 (50ml) at all Elizabeth Arden Singapore counters.