One of the many lovely Aveda Holiday 2013 gift sets. The one pictured above, $69, is comprised of the brand's Rosemary mint shampoo (250ml), Rosemary mint conditioner(200ml), Travel-size Rosemary Mint body wash (50ml) and Travel-size Rosemary Mint body lotion (50ml)
As far as we’re concerned, Aveda is barking up the right tree this festive season. We’re already big fans of the brand’s understated sandy-hued bottles, but the holiday packaging – made from Nepali bark, no less – is really something special.
Partnering the Himalayan Bio-Trade papermaking cooperative, Aveda has bought scrolls of lokta bark paper, prepared by scores of Nepalese families and their communities. Aveda says that income from this time-honoured craft – the same bark has been used to ink royal decrees back in the 12th century – has directly benefited more than 4,900 people.
Nepali women in the process of peeling strips of native lokta bark
All in, more than 1,400,000 sheets of this non-toxic paper were commissioned, which has allowed 2,400 families to purchase basic amenities and send their kids to school. Because the trees have now become a way of making a living, 34,000 acres of lush forest have been preserved as well.
Buy one of the pre-packaged Aveda Holiday gift sets for the ones you love, and they'll be holding paper that has changed the lives of someone else in Nepal. It’s a nice thought, isn’t it.
Aveda Holiday 2013 gift sets are available at all Aveda salons and experience centres.
For more information, visit www.aveda.com and follow the brand on Facebook and YouTube.